Chapter 90 Copyright
Chapter 90 Copyright
Of course, this also caused Wang Xiaohao's "My Love from the Star" to fail miserably.
They sold a huge number of copyrights internationally!
Every international film award is actually a huge film fair, a place for buying and selling film copyrights.
The Palmes is no exception!
Wang Xiaohao's "My Love from the Star" has caused such a stir at the Palme d'Or.
In addition, Wang Xiaohao has won the César Award for Best Newcomer, and the female lead Zhen Liang's Eastern beauty has also gained some international recognition.
So many buyers from all over the world who specialize in purchasing the rights to various films suddenly became interested in "My Love from the Star".
Wang Xiaohao was somewhat prepared for this. Although the movie was not finished yet, he had already edited out some of the footage.
For example, the flirtatious scene has been carefully edited by Wang Xiaohao.
Many copyright holders were satisfied after seeing it and expressed their intention to buy the copyright.
The act of purchasing the film rights before the film is even finished is called buying trailers.
The parallel world of past lives was created by those Hong Kong movies.
During the heyday of Hong Kong films, they dominated the film markets of Southeast Asian countries.
Later, in the struggle for the rights to Hong Kong films, some theater chains and copyright holders would buy and release films after only seeing a portion of the content before the films were even finished being made.
It even got to the point where they didn't start filming the movie at all, they just had a filming plan in hand.
Or it could be just the name of a famous director or star that sells a film without even a shooting plan.
If Heaven wants someone to perish, it first makes them go mad!
Hong Kong films ultimately declined amidst this frenzied prosperity and extravagance.
Just like those speculators who take all the money before the houses are even built.
Then, after receiving the money, those production companies stopped making proper films and resorted to all sorts of scams and deceptions. They completely ruined the reputation of Hong Kong films!
Then Taiwan, Hong Kong's largest external market, suddenly stopped importing Hong Kong films, thus losing its largest external market.
Then came a series of chain reactions, which ultimately led to the gradual decline of Hong Kong films!
You could say that this is how they ruined themselves!
Of course, Wang Xiaohao was much more rational when buying trailers.
Those willing to buy trailers are mostly film distributors from small Southeast Asian countries, who traditionally have a habit of watching Chinese-language films.
Of course, selling the copyright to these small countries wouldn't fetch much money anyway.
Some are worth hundreds of thousands, others tens of thousands!
Moreover, because it was just a trailer, many film companies took the opportunity to lower prices.
Fortunately, Europe is GM's home turf, and with their help in facilitating the connection...
The rights in Europe were sold, and for a whopping nine million euros.
However, this included the sale of the copyrights for the Americas as well!
The reason is simple: "Beautiful Legend" sold quite well in Europe and America.
They sold particularly well in the videotape market!
Unfortunately, Wang Xiaohao retained a large number of explicit scenes in the international version of "Beautiful Legend".
Videotapes containing elements of eroticism, horror, or action tend to sell exceptionally well in the market.
To add a point, many people feel that the kung fu emperor from the parallel world of the previous life is somewhat undeserving of his title, as the action movies he made abroad didn't seem to do very well at the box office.
However, while the kung fu emperor's movies did not perform well at the box office overseas, they were quite popular in the videotape market.
It is said that a certain movie made more than 90 million US dollars in the videotape market alone.
While "Beautiful Legend" wasn't quite that successful, it still did well at the box office, earning several million dollars in Europe alone.
Add to that the videotape business, and it's guaranteed to make money.
The film company that bought "Beautiful Legend" will definitely not lose money; on the contrary, it will make a lot of money.
That's why European copyright holders are quite interested in "My Love from the Star".
Whether "My Love from the Star" is a commercial film or not is actually not important to these Western film companies!
On the contrary, American film distributors are more conservative and do not think that a movie about two Asians falling in love would interest North American audiences.
So Wang Xiaohao simply sold the American rights to European film distributors as well.
They have the capability to distribute it in the Americas!
Then, in Asia, South Korea and Japan also purchased the rights to "My Love from the Star".
These two people actually gave 3.6 million and 2.8 million respectively!
As expected, East Asian countries are more likely to appreciate movies like "My Love from the Star".
So, he went abroad to film a movie and actually earned around 15 million.
The euro exchange rate has dropped slightly this year, but it's still around nine dollars.
This is also because it generated another 130 million in copyright revenue.
Even if it's divided among five families, each family would still receive nearly 30 million.
Moreover, this was before the movie was even finished.
Clearly, this was a very successful collaboration.
All parties involved in the collaboration were quite satisfied, and even Yuehai Company stopped complaining!
They even had a stronger desire to win over Wang Xiaohao.
The reason is simple: Wang Xiaohao's films are able to sell their copyrights internationally.
This shows that Wang Xiaohao has some fame in the international film industry!
Yuehai Company also realized that it was unlikely to bring Wang Xiaohao into its own company, but it wanted to bring Wang Xiaohao into the Yuehua Group.
In other words, it means becoming a subsidiary studio of Yuehai Company, or a film company.
Wang Xiaohao had no interest in this either!
After returning to China, he began the intensive post-production work.
All five production companies are now very optimistic about the release prospects of "My Love from the Star".
Therefore, they all decided to postpone the release of "My Love from the Star".
Because there weren't many good movie release dates in the first half of the year.
The Valentine's Day slot was originally quite good, but the time was too tight.
Moreover, the capacity for this release period seems a bit too small.
That's why several companies decided to release "My Love from the Star" during the May Day holiday!
Of course, in order to maintain the buzz, the promotional work for "My Love from the Star" will also need to be carried out gradually.
The promotion and marketing for the movie was done gradually, not all at once.
Instead, it happens step by step, reaching its peak about a month before the film's release.
Otherwise, if all you do is cry wolf but the wolf never comes, it will dampen the audience's enthusiasm.
Therefore, we cannot exhaust the audience's enthusiasm too early. The initial publicity is just to make the public remember that there is a movie and not forget it.
Large-scale promotion only begins a month before the film's release.
At this point, it's time to bombard GG with overwhelming force.
Because the film has already made money from overseas copyrights, it's pure profit in the domestic box office market.
Moreover, the film looks promising, so Yuehai Company and Mofang Company, which are responsible for its publicity and distribution, have decided to go all out.
Before its release, the movie "My Love from the Star" underwent a large-scale promotional campaign.
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